Our Team

Zishan Arooj, Founder and CEO

I live in a suburb of Cleveland, Ohio and have since 2004. I attended Solon High School and John Carroll University where I focused on business development and marketing.

From Fortune 20 giants to scrappy start-ups: I have had the immense privilege of working with the marketing of many companies first hand and in a leadership capacity. Whether it was surpassing revenue targets or creating go-to-market strategies: I was blessed to accomplish quite a bit in my 15 year tenure as a marketer and strategist.

Today, I am on to my next challenge: Leading mrktbsd to be the best digital marketing agency in the world.

Chimenim Ike, VP Sales

I am career marketer with a BSC, specializing in Marketing from Nigeria. I excel at meaningful client communication and have always excelled as a sales executive. Later in my career, I found the world of project management fascinating and it is my new educational pursuit. In my free time I really enjoy nature, and balance it out with scrolling through my socials - Hey, you do it too!


I have a passion for mentoring the next generation of women and giving back to my community at large.

Kulsoom Shafa, Brand Strategist

I am originally from a very small small town in Gilgit, Baltistan. Since childhood, I've been known as the shy, diligent student, deeply passionate about writing and reading.

Following my love for books, I pursued a degree in literature, which opened doors for me to start writing for various blogs and organization. Eventually, I found my niche on LinkedIn, where I began sharing my thoughts and expertise, gradually building my personal brand in just 3 months.

After graduating, I embarked on a full-time freelance journey as a ghostwriter and personal branding strategist. Over the past five months, I've had the privilege of assisting over 30 clients in crafting compelling personal brands.

My ultimate goal is to help as many founders to establish a robust personal brand and own their voice.

Joy Proshad, Head Designer

I am originally from Bangladesh and started my career off being fascinated by photography and the power of sharing images. After many years of work as a freelance visual editor, I got hooked on Instagram.

I gained my HubSpot certification as an Instagram specialist and marketing expert and have continued to edit for the social blogging segment since.

My expertise lies in mixing my creative eye with visuals that resonate with people.